🅵 Bounce Handling & Complaint Feedback

Bounces happen when your email can’t be delivered to a subscriber. Gonet Emarketing automatically tracks bounce and complaint results for each campaign.

🔄 Types of Bounces

  • Soft Bounce: Temporary delivery issue (e.g., inbox full, server down)
  • Hard Bounce: Permanent failure (e.g., invalid email, domain doesn’t exist)

📊 How to View Bounce & Complaint Reports

  1. Go to Campaigns in your dashboard
  2. Click on any sent campaign
  3. Open the Report tab or Recipient tab
  4. You'll see:
    • Total Sent
    • Delivered
    • Bounced (with type)
    • Complaints (users who reported you as spam)

⚠️ What to Do About Bounces

  1. Do not resend to hard bounces. Gonet removes them automatically.
  2. Check if soft bounces are repeating. More than 2–3 soft bounces means the address is likely inactive.
  3. Review spam complaints. Too many complaints can reduce deliverability.
💡 Tip: Avoid free emails (like Yahoo or Hotmail) for sending. Use a business domain with proper SPF/DKIM setup.

🔧 How Bounce Handling Works in Gonet

  • All sending servers are monitored automatically
  • Hard bounces are suppressed (blocked) permanently
  • Complaint feedback loops (FBL) are active for major email services